Bollywood portrayal of homemaker in selected cinema, formation, deformation, and reformation of identities (1995-2021)

https://doi.org/10.53730/ijhs.v6nS4.11410

Authors

  • Shruti Pattanayak Research scholar, Department of Journalism and Mass Communication
  • Akash Deep Muni Professor Lovely Professional University Phagwara, Punjab India

Keywords:

Bollywood cinema, stereotypes, patriarchial, homemakers

Abstract

Homemakers' efforts to the growth of their homes and economies in Indian society have been downplayed. As civilizations proceeded toward modernism, women's responsibilities changed dramatically. Are the same happening in the Indian film industry and the industry's portrayal of women in films at a time when women appear to have broken free from the Indian home and family setup into the world and are ready to challenge stereotypes? Is this evolving social trend reflected in Indian films? These are all interesting questions. Because a big number of people enjoy Bollywood movies, the industry is thriving. In India, Bollywood cinema is a potent mass medium of communication, and cinematic portrayals are unquestionably impressionistic, as this study will later demonstrate. What is it that this extremely impressionistic media communicates to the general public through the countless stories it tells? What messages does it provide to the general public in terms of how it portrays women? 

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Women and Indian cinema: A tale of Representation - January 2020

Published

01-08-2022

How to Cite

Pattanayak, S., & Muni, A. D. (2022). Bollywood portrayal of homemaker in selected cinema, formation, deformation, and reformation of identities (1995-2021). International Journal of Health Sciences, 6(S4), 11860–11867. https://doi.org/10.53730/ijhs.v6nS4.11410

Issue

Section

Peer Review Articles