The impact of strategic foresight on achieving competitive advantage

A field study in a number of private colleges

https://doi.org/10.53730/ijhs.v6nS9.12924

Authors

  • Hashem Jassam Mohammed Kassar College of Administration and Economics/Department of Business Administration/Iraqi University
  • Ahmed Hashem Al-Saqal College of Administration and Economics/Department of Business Administration/Iraqi University

Keywords:

strategic foresight, competitive advantage

Abstract

The aim of the study is to measure the impact of strategic foresight in achieving competitive advantage. The problem of the theoretical study arose from the lack of employing strategic foresight tools in the private colleges investigated to reach the competitive advantage. The study relied on the comprehensive inventory method using a questionnaire. A group of private colleges was selected as a study community for its importance in providing educational services. As for the study sample, it was a sample of (114) senior and middle administrative leaders in the colleges under study. A number of statistical programs were used depending on the statistical program (smartpls v.3.3.9). Some of them are related to descriptive statistics such as arithmetic mean and standard deviation, and some are related to inferential statistics by testing several hypotheses to reveal the influence relationship between the independent variables (strategic foresight) and the dependent (competitive advantage). Positively in increasing the chances of the researched private colleges to achieve competitive advantage.

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Published

22-09-2022

How to Cite

Kassar, H. J. M., & Al-Saqal, A. H. (2022). The impact of strategic foresight on achieving competitive advantage: A field study in a number of private colleges. International Journal of Health Sciences, 6(S9), 2285–2300. https://doi.org/10.53730/ijhs.v6nS9.12924

Issue

Section

Peer Review Articles