Sustainable tourism creation as core economy facing the industrial revolution challenges: Kutuh Village, Ubud Bali

I Gusti Ngurah Putra Suryanata; A.A. Gde Putra Pemayun

doi:10.29332/ijssh.v2n2.175

Authors

I Gusti Ngurah Putra Suryanata
ngurahputrasuryanata@undiknas.ac.id
Department of Management, Faculty of Economics and Business, University of National Education, Bali, Indonesia
A.A. Gde Putra Pemayun Department of Management, Faculty of Economics and Business, University of National Education, Bali, Indonesia

Keywords:

Social Culture, Core Economy, Dynamic Lifestyles, Sustainable Tourism, Industrial Revolution

Abstract

This study at examining sustainable tourism as a core economy regarding the industrial revolution challenges. The technology and information advanced were very fast due to all life components to experience a shift for the values and culture of a society undergoing change by implementing modernization in all fields changes i.e., economic, social culture, and dynamic lifestyles. The study was intended to know, how to maintain the sustainable tourism creation as a core economy in Kutuh village at Ubud Bali. In order to find out and describe sustainable tourism as the core economy. This study used a qualitative descriptive method, using proportional sampling technique consisting of the Villa manager and Guest house as well as the people who work in the tourism sector. The sustainable tourism creation was an effort by the government and society to create the widest possible employment opportunities for the future generations so that Bali’s Domestic Product Gross was increasing due to the intense industrial revolution. The Industrial Revolution 4.0 was the latest automation and data exchange trends in factory technology. The term included cyber-physical systems, internet for everything, cloud computing, and cognitive computing. The Core Economy was an acronym for the Center of Reform on Economics.

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